Corporate Philosophy

The Five Rules

1. Make Money
2. Have Fun
3. No Fools
4. No Politics
5. Be Happy

Our approach to life and business is encapsulated in our Five Rules.

They are outlined below to assist prospective employees and clients gain a better understanding of our values and the key drivers that shape our thinking.

We hope you will find it to be insightful.

"The best thing you can do for the poor is not to be one of them".

We do not subscribe to the Gordon Gekko view "that greed is good", nor do we believe in the pursuit of money as a means in itself.

However, we do believe that money is a means to an end. It enables people to achieve their goals and establish financial independence. We are in business to make money. We are not a charitable organisation.

One of our key goals is to build a respected, enduring and very profitable organisation. Successful and happy employees and clients will enable us to realise this ambition.

"Laughter is a tranquiliser with no side effects", Arnold Glasgow.

Laughter is a good medicine. When people laugh, endorphins are released into the brain to give a "natural high".

We are drawn to people who have a well developed sense of humour and the ability not to take themselves and life too seriously.

Life is not THAT serious. We all need to take humour more seriously!

People rarely succeed at anything unless they have fun doing it.

The Law of Attraction, "You attract what you hold in your mind. Your mind is a magnet".

We tried to find more gentle language to describe Rule 3, but gave up and settled for a good old Australian way of explaining ourselves. Rule 3 gives us more problems than any other because the science of dealing with people is very imprecise and we keep making mistakes when people let us down.

We like to deal with like-minded people who share a similar outlook on life, and share similar values to those that drive and guide us.

We try to avoid secretive, angry, selfish or unhappy people. We especially seek to avoid people who lack integrity, honesty and sound ethics. We prefer to operate in an open and transparent atmosphere where clear and candid communication is encouraged.

Attributes that we admire and respect include:

• Imagination – "Imagination is more important than knowledge" Albert Einstein.
  "Imagination rules the world" Benjamin Disraeli.
  Imagination allows us to dream. Dreams are the seedlings of realisation.
• Commitment – "Unless one is committed there is hesitancy and ineffectiveness. The moment one definitely commits oneself, then Providence moves too. All sorts of things occur to help that would otherwise never have occurred", W N Murray.
  Interesting things happen when we commit ourselves.
• Persistence – Persistence is a secret that successful people know.
  "Nothing in the world can take the place of persistence. Talent will not; nothing is more conunon than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination are omnipotent" Calvin Coolidge.
• Risk Taking – "Life is nothing without risk", is the phrase that led to the name of Sydney stockbroking firm LINWAR Securities Limited. To achieve any goal there is always risk involved.
  Winners take more risks than losers. To have a chance of winning we must face the risk of losing.
• Optimism – We like to associate with positive people. A Mayo Clinic study in the early 1950's showed that optimists live about 8 years longer than pessimists. Say no more!
• Focus – "Life asks of every individual a contribution and it is up to that individual to discover what it should be", Viktor Franki.
  People with clearly defined goals for themselves or their business are much easier to deal with. If we know where our clients want to be in the future, helping them to achieve theft goals and "get there" almost becomes automatic.
• Confidence – We are drawn to people who have a good self-image and sense of worth about themselves. However, this means a balanced self-opinion, not arrogance!
• Intelligence – The ability to understand, learn, think things out quickly and change if necessary is, hopefully a universally respected trait in people.

Office politics and "turf wars" are a futile and unproductive waste of time in most large organisations.

We have no time for this kind of behaviour.

"Most people are about as happy as they make up their minds to be" said Abraham Lincoln while Runbeck states "happiness is not a state to arrive at, but rather a maimer of travelling".

Happiness, like motivation, is a personal thing. We cannot make people happy and we cannot motivate people, if they lack all desire to achieve these goals. We have adopted a list of suggestions for improving happiness. (Source Dresdner Kleinwort Wasserstein Research Paper, "The Psychology of Happiness" by James Montier 17 June 2004).

• Seek work that engages your skills; look to enjoy your job.
  It makes sense to do something you enjoy, doing well at work creates happiness, and the easiest way of doing well at work, is doing a job you enjoy.
• Take control of your life, set yourself achievable goals.
  People are happiest when they achieve their aims, so set yourself goals which stretch you, but are achievable.
• Think about what it is you are doing; think about the things you want out of life. Meditate on the good things in life.
  Most people do not have a habit of thinking about what they want until it is too late. They allow life to overtake them, so take control of your own destiny, or it will be left to chance (or other people).

• Devote time and effort to close relationships.
  Close relationships require work and effort, but pay vast rewards in terms of happiness. Confiding and discussing problems and issues is good for happiness, so work on these relationships.
• Exercise regularly.
  "He, who has health, has hope; and he who has hope has everything".
  Taking regular exercise generates further energy, and stimulates the mind and the body. Regular exercise is an effective cure for mild depression and anxiety.
• Give your body the sleep it needs.
  Too many people have a sleep deficit, resulting in fatigue, gloomy moods and a lack of concentration.

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